Thinking out loud
on AI and meetings.
Architecture decisions, privacy tradeoffs, and the mechanics of building AI that's actually useful in real conversations.
Why No Bot in Your Meeting Matters
Every meeting bot announces itself in the participant list — Otter, Fathom, Fireflies. That three-second moment when a prospect sees a ".ai" in their Zoom sidebar costs more than most sales teams realize.
Read article →The Case for Local Audio Processing
Cloud audio pipelines were the only option in 2021. In 2026, running on-device is faster, cheaper, and more private. Here's the technical breakdown — including the tradeoffs.
Read article →How Real-Time AI Changes How You Sell
Post-call AI gives you a better transcript. Real-time AI gives you a better conversation. The difference is the difference between reviewing a loss and preventing one.
Read article →How I Built Sway
Electron, local audio, private mode, and why private-by-design is harder to build than you'd think. The technical decisions behind Sway from the first line of code.
Read article →No bot. No record.
Real-time AI.
Sway runs locally on your Mac. No meeting bot joins your call. Your audio stays on your device.